The Global Research Network for Verified Scholars

The paper presented an in-depth view of current practices of English language teaching at the Department of Political Science of the University of Karachi (Pakistan). It specifically narrowed its vision down to teach specific English course to the students of political science at the said university. Three tools were employed to collect the data for this study to determine the appropriateness of the English curriculum that could have met with the needs of students. The study also analyzed the teaching strategies that were adopted to teach English to the students of political science. This step followed to overcome students’ learning problems. The results led to suggest the designing of specific English curriculum for the students of political science that (curriculum) could bring clarity in teaching practices and methodologies adopted to teach English in connection with the particular norms of ESP practice and student need analysis.

This study tries to present a local variety of English that is used in Pakistan and is known as Pakistani English or ‘Pinglish’. It is recognized an official language in Pakistan. The paper briefly highlights its history; sources of its emergence, its various altered forms, underlying socio-cultural and religious effects that have an influence. It is to analyze the indigenized peculiarities by observing different phonetic components, sentence structure, morphology, lexis and phonology. Previous contributions on the advancement of this variety have acknowledged its legitimacy to a great extent. The study presents an influence of first language onto the pronunciation of the second language. In short, it examines that Urdu nouns and other group of vocabulary items within Pakistani variety of English are utilized intentionally and with determination, where its speakers have their own Urdu words present as substitutes.

The present study seeks to find impacts of digital humanities on academic performances of students and teachers. The students and teachers, selected as participants of this study represent the second language learners of Institute of English Language and Literature (IELL), University of Sindh, Jamshoro. The study tries to investigate about the significance of digital humanities for second language learners in field of an academic research. The study explores an idea for the future research designs about new technical methods that can be introduced into field of academic research. Therefore, the objectives designed to find the impacts of digital humanities on second language learners are the investigation of role played by digital humanities in classroom and perceptions of students for it. The study follows qualitative method with content analysis of students and teachers’ perceptions for digital humanities in classroom learning. The findings of this study have shown that there is a need to digitalize classroom learning. The teachers and students wanted to learn and teach with novice teaching methods with introduction of technological gadgets. According to them, this can facilitate learning environment more compared to traditional learning.

The aim of this project is to examine the commercials of beauty creams in Pakistan. In order to find the ideology of the beauty advertisements in Pakistan, three renowned beauty commercials were taken for analysis of their discourse. The three beauty creams that are made a part of the critical discourse are Golden Pearl Beauty Cream, Fresh White Beauty Cream and Faiza Beauty Cream. The analysis of discourse was done critically with adoption of Fairclough’s model (1989). The model is well acknowledged in the field of CDA to have an analysis of the employment of specific features in discourse for manipulation of particular ideology within certain class of individuals. It is perceived through beauty cream advertisements to buy the beauty products. The data was collected from the YouTube commercials. The research paradigm was qualitative to highlight the marketing based lingual elements that have been cleverly devised in beauty commercials. The results have revealed that the Pakistani beauty commercials are made to attract the minds of Pakistani women. The findings will help to develop a proper understanding in Pakistani consumers with facilitation in their decision power to buy the products without exploitation of media commercials.

This research assessed the Language use of Political Leaders of Pakistan during COVID-19 against the corona virus spread. It further investigated the effect of political leaders' language on common people. Politicians issued numerous political statements regarding the prevention of the CORONA virus spread and these statements got good space in leading National and International English language newspapers. The people of Pakistan wanted to listen to the voice of public representatives on this important issue that badly hit their lives. A qualitative phenomenological research design was used. Data were analyzed through observation. Data collection source was 'The DAWN, The Diplomat, Al-Jazeera and The Tribune newspapers. Results were compiled, generating themes. Six themes developed from narratives regarding the prevention of the COVID virus disease. Results suggest that political leaders of Pakistan should follow the 'one vision & one voice' slogan to fight the CORONA virus.

The study is designed to find English lingual needs in undergraduate students of zoology department in one of the Public Sector University, Jamshoro, Pakistan. The questionnaire was used as a data collection tool to know about the English language opinions of zoology students that belonged to diverse lingual backgrounds at the undergraduate level in quantitative form. The questionnaire tends to elicit different lingual needs from students of varied lingual backgrounds. This study discloses some of the interesting facts about interests in students to give preference to skills of speaking, their interests in British English, to find their perceived need of English usage in abroad, eagerness for learning English and their current competency in English. The interview protocol was used to find the interest and motivation of zoology students in detailed form. However, one finds predictable regulations. Though, all respondents were students of zoology department, they had immediate lingual wants of English that are educational in nature and contextual, where English is used frequently. The significance of study lies to a fact that it does provide path for ESP teachers and practitioners in helping them to design specific courses with particular materials for undergraduate students of zoology department.

They study intends to know the perceptions of engineering students to use technology in learning English at Mehran university of Engineering and Technology, Jamshoro. The study tries to know the responses of students with the impact to learn English through technology. According to the majority of the responses from students, the integration of technology can affect the educational and the occupational lives of engineering students. The scheme of this study follows cross-sectional design and adopted the quantitative approach. The research had data from 150 students that represented five departments of engineering field at Mehran University, Jamshoro. The six technological domains in use of students tend to answer to learn for English. It was concluded after the analysis of responses from SPSS version 23 that the effective learning and the teaching of English with integration of technology can be possible at Mehran University of Engineering and Technology (MUET), Jamshoro, Sindh.

The study aimed to highlight the impact of technological integration on engineering students to teach English in one of the public sector engineering university in Jamshoro, Sindh, Pakistan. The study adopted the qualitative design and data was collected through an interview. Further, the collected data was analyzed through the content analysis. It was to find the effectiveness technology usage in learning and teaching of English language amongst the engineers at undergraduate level in Sindh. The study also intends to demonstrate that how the English language can be enhanced effectively through use of technology by the engineers in their future. The study stated through the results that English language is considered the global language, where students of engineering context need to have the competency. The learning of English enhances the efficiency of the engineers and technological integration makes them to learn English more efficiently through the use of technological gadgets. They improve capacity of visualization in students and teachers. Therefore, the digital tools proved to increase the learning more efficiently.

The paper reviews the historical backdrop of English language with specific identification of its various roles in academic domain. The study is aimed at highlighting spread of English language that is encountered in history since eighteenth century and is still in pace of advancement within the Asia-Pacific region. The data have been collected from different textbooks, research studies and the video documentaries on YouTube channel. Second part of this study makes sense of the turn of events and qualities of English language academic strategies in Asian Pacific nations. The paper highlights those nations that have their place in the growing circle of Kachru's (1985) model, and in the extending circle. Additionally, paper attempts to review the formative qualities of academic techniques adopted for English language within the Asian-pacific nations. Further, paper highlights qualities of English that raises its standard as global language. It tends to underlie particular role for English that is devised between social correspondences all around the planet. The crucial role of educational practices in English is to train the youth to utilise their subtle capabilities in English and readily respond in the international forums with their own proficient capacities.

The study is designed to analyze the communicative and academic needs in English for the students at Jamia Tul Madina (Faizan e Madina) madrassah at master’s level in Karachi. The theme of study is aimed to project the needs of students to learn English for the specific purposes (ESP) in light of Islamic seminary institute. The mixed method approach is followed that practice both quantitative and the qualitative methods. Two separate research instruments have been used in the study. The interview protocol is used to find the qualitative responses of English teachers and the close-ended questionnaires have been used to collect responses of the students in descriptive form. The results have shown that the students of Jamia tul Madina, an Islamic seminary institute have the particular objectives to learn English. These objectives are separate from the objectives of learning English in public and private academic institutes in Pakistan. The use of English in learning of subjects includes Hadith, Quranic Tafseer (Interpretation), Fiqh, History, translation, Business and Management. In addition to it, the responses of the participants have presented a fact that English is used for the research purposes at the international level; it helps in the write up of thesis projects and for the communication with the foreign Islamic research scholars at the research platform. Therefore, the study concluded that the use of English is significant for the students in Madrassah to comply their specific needs in academic and communicative domains for their successful future.